Mario Ruckh is a frequent guest here in Cambridge due to his personal connections into the city. I was fortunate to meet him earlier this year and to learn more about one of his current projects, Kindo.

Kindo is a family social network enabling the joint work on family trees. In a recent press release, additional support from Ambient Sound System was announced. ASI was started by the same people who invented Skype.

For Kindo this is a big step forward because the additional investment will allow them to pursue their expansion strategy into other languages and cultures. On the other hand: the big challenge is still stickiness. How to get users to come back once they have finished their family tree? In any case, I wish lots of success with the future development of Kindo!